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Luscious Cosmetics Launches Zodiac Packaging

The compact is customizable with a sticker.

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By: Marie Redding

Senior Editor, Rodman Media


Luscious Cosmetics has launched a Zodiac “topper” for its compact, which lets shoppers customize it to match their astrological sign. The topper is a sticker that fits perfectly on the lid of the brand’s Velvet Matte Powders.

Luscious Cosmetics’ CEO and founder, Mehrbano Sethi, explains, “The goal is to offer a fun, fresh approach to a bestselling product, Velvet Matte Face Powder, that has sold more than 1,000,000 units since 2007. It’s one of our most luxurious, multi-tasking products that has a cult following as a powder foundation and setting powder that stays put all day. This is a good way to spotlight a truly great product in the onslaught of new releases.”

The brand offers a range of cruelty-free, vegan products formulated for long-lasting color.

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